FOR IMMEDIATE RELEASE: FEBRUARY 22, 2019
2019 Reed Award Winners Announced
ACCESS Marketing Services, one of REAL Strategies’ premier partners, wins two Reed Awards
AUSTIN, TX., Feb. 22, 2019 – ACCESS Marketing Services won two Reed Awards at the 2019 Reed Awards Conference. Named for Campaigns & Elections founder Stanley Foster Reed, The Reed Awards were created to recognize the best of the political industry. This year, there were a record amount of entries and the landscape was particularly competitive.
The two awards won this year by ACCESS Marketing Services included:
Digital – Advertising & Targeting > Best Use of Online Targeting for Statewide Campaign – Non-Federal: AZ Yes on 126
Direct Mail - Campaigns > Best Mail Piece For State Senate Candidate: Carl Marcellino for New York State Senate District 5
REAL Strategies is proud of the work they have done with ACCESS Marketing Services to build award-winning campaigns. For the AZ Yes on 126 campaign, REAL Strategies worked in lockstep with ACCESS to build precision models targeting people based on the mobile applications they use, the social media groups they engage with, and their modeled political affiliation. When asked about the awards, ACCESS Marketing Services Chief Operating Officer, Rebecca Jami stated, “I’m so excited to have the opportunity to win such meaningful awards in two distinct and important categories. As a company, we look to continue to build upon our success from the 2018 election season.”
Out of fourteen total submissions from ACCESS Marketing Services, nine campaigns in total were considered finalists and two were considered winners. The seven finalists are listed below:
Digital - Web Video > Best Web Video For Gubernatorial Candidate
Digital - Web Video > Best Web Video For Ballot Initiative
Digital - Websites & Mobile > Best Landing Page
Direct Mail - Campaigns > Best Mail Piece for Special Election Campaign
Direct Mail - Campaigns > Best Use of Photography in Direct Mail
Radio > Best Radio Ad For Public Affairs/Issue Advocacy Campaign or Ballot Initiative
Overall > Best Use of Online Targeting
REAL Strategies and its outreach partner ACCESS are dedicated to providing the best, out-of-the-box solutions for clients looking to exceed their election-related outreach goals. The awards underscore ACCESS’ dedication to innovation within the industry and the expertise in precision outreach that deliver results. REAL Strategies is thrilled to have such a talented partner who is equally committed to the best possible client solutions.
About REAL Strategies:
REAL Strategies is a data-driven communications, technology and campaign consulting firm that specializes in finding effective and creative solutions for our clients. We work closely with membership organizations, trade associations, corporate government affairs teams and campaigns at all levels of politics to provide key support for their goals.
About ACCESS Marketing Services:
ACCESS Marketing Services is a communications firm that helps clients and partners talk to their audience with messages that are created to persuade and inspire. Access helps shape discussions across the entire country – from the halls of Congress to the grassroots level.