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Senior Campaign Strategist | Full-Time

Salary Range:  $75,000 - $95,000 based on experience

We are seeking an experienced campaign strategist to join our growing team at REAL Strategies.  If you have a background in politics, a passion for issue advocacy, and a desire to help craft innovative campaigns in all corners of the country, this is an opportunity for you.  This position is ideal for individuals with experience in campaign management and consulting for issue and candidate campaigns.

REAL Strategies is a data and technology driven organization that provides effective solutions to modern consumer, advocacy, and data-related challenges.  We support our clients’ mission and help them achieve their goals.

The Senior Campaign Strategist helps guide campaign strategy for projects across the entire REAL Strategies client portfolio.  This includes work for trade associations, state and local coalitions, public sector organizations, corporations, and non-profit interest groups.  The ideal candidate can analyze data for precise audience targeting, interpret polling results to guide campaign messaging, create budgets for any sized campaign, employ cutting-edge campaign tactics, and write winning strategic campaign plans.

Required Qualifications
  • Ability to frame a problem, analyze options, and explain how to find an effective solution

  • Understanding of modern campaign techniques, media platforms and technology

  • Proven ability to create a comprehensive campaign budget including a broad array of tactics and technologies

  • Ability to create target audiences using voter, consumer and custom datasets for all types of campaigns

  • Excellent written and verbal communication skills

  • Strong organizational, time management and project management skills

  • Ability to work in and adapt to a fast-moving, team-oriented virtual environment

  • 5-7 years’ experience in campaign management or campaign consulting

Additional Preferred Qualifications

  • Thorough understanding of digital marketing and digital advertising technology

  • Demonstrated understanding of data analytics and complex targeting techniques

  • Agency experience a plus

  • Develop strategic vision from start to finish for campaigns of all sizes, including execution and performance evaluation

  • Create comprehensive campaign strategies incorporating tactics for mail, phones, SMS/MMS, email, social media, programmatic digital, digital video, digital/programmatic radio, OTT advertising, broadcast/cable television, and other new and innovative technologies

  • Translate campaign concepts and strategies into actionable plans with a focus on data-driven strategies with measurable ROI

  • Work effectively in a client-facing role and with a wide variety of stakeholders representing many diverse issues and candidates

  • Develop media plans that reflect timing and logistical challenges to meet campaign goals and other ROI metrics

  • Coordinate effectively with key internal stakeholders across multiple teams to incorporate expertise at all levels

  • Bring creative ideas for use of campaign technology and tactics to each project

  • Assist with campaign project management and execution to ensure the ongoing success of each project


We believe that a diverse, inclusive staff is fundamental to success. We are committed to hiring people of all races, ethnicities, religions, ages, sex, genders, sexual orientation, and gender identities.  Women, people of color, LGBTQ+ individuals, and members of untapped groups are encouraged to apply and are welcome on our team.

We offer a supportive workplace filled with dedicated and creative people and all the following benefits:


Including a 401(k) with generous matching and annual bonus program


Always have been and always will be


Domestic-partner inclusive, health, dental, vision, life, cancer coverage, and long-term disability insurance for you and your dependents


23 days of PTO per year.  We believe in work-life balance and encourage you to use your time off.


8 weeks of fully paid time off. All genders qualify equally, and the policy includes adoptions.


Interested candidates should submit their resume and cover letter to with the position in the subject line.

About REAL Strategies:


REAL Strategies is a data-driven communications, technology and campaign consulting firm for organizations seeking effective solutions to modern consumer, advocacy, and data-related challenges.


We’re committed to hiring people of all races, ethnicities, ages, sex, genders, sexual orientation or gender identities, marital status, religions, and disabilities.  Women, people of color, LGBTQ individuals, and members of other minority or marginalized groups are encouraged to apply.

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